Lockdown

She starts arguments with him a lot during lockdown. He is a guy she is seeing casually, and now he’s in a different country and they have little to talk about. There is little point in them talking at all, but she keeps up an incessant regime of messaging to assert control. Nothing is goingContinue reading “Lockdown”

Good copy

My job as a copywriter consists of making language simple. Long words have to be cut down into shorter ones. Anything vague or “not to the point” needs to be condensed and pulverised into something that resembles good writing, but is actually a regurgitation of another agency’s ideas. Every word is for the purpose ofContinue reading “Good copy”

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